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Nigeria Fashion Week showcases African designers

Nigeria Fashion Week showcases African designers

Nigeria’s largest city has host to a Fashion Week event in an effort to draw new attention to African designers. African fashion designers are using together their tradition and international trends to gain attention on the world stage. The 77 designers offered a range of outfits combination of traditional fabrics with international aesthetics. Victoria Island in Nigeria’s economic capital Lagos was home to one of Africa’s biggest fashion shows.

Nigerian designer Toju Foyeh said: “My designs are basically for young and middle-aged people, although I target the youth more as they are most likely to have a drive to look good.” New York-based designer Loza Maleombho debuted a collection that draws from the traveling Tuareg people of the Sahara Desert and Afghan traditional wear. ARISE Magazine Fashion Week in Lagos, now in its second year, highlighted the work of typically African or Africa-influenced designers. Seventy-seven rising African or African-based designers were whittled down to five winners to show at next year’s New York fashion week, the glamour queen of all fashion weeks. The first two days were cancelled as electricity problems remained uncontrolled in a city where most depend on generators for power.

Folarin-Coker from school of Nigerian designers who have attracted international attention by translating local prints usually found on stiff fabric onto flowy cloth that drapes the body.

People from around Africa, Paris, New York, the Caribbean, Mexico and China continued to arrive for the shows. UP to 200 media from around the world have registered to cover the shows, including newspapers, magazines and TV stations.

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March 14, 2012 Posted by | Designs, Fashion, News | , , , , | 1 Comment