Anna Wintour and Scarlett Johansson hosted Runway To Win Event

Designers Anna Wintour and Diane Von Furstenburg, hosted Tuesday’s Runway To Win in New York City, occasion that launched President Obama’s new line of 2012 campaign souvenirs. President Obama has returned to e-commerce and haute fashion design with Runway to Win, a joint campaign merchandise fundraiser pegged to the kickoff of New York Fashion Week. The start of New York City’s Fashion Week, some of the biggest names in design and Hollywood got jointly in New York City on Tuesday night to launch the new Runway to Win line of Obama-themed clothing and accessories.

The collection features patriotic clothing and accessories, moderately priced from $45 to $95, from top designers with Tory Burch, Rachel Roy, Derek Lam, Beyoncé and Tina Knowles, Marcus Wainwright and David Neville, Proenza Schouler’s Jack McCollough and Lazaro Hernandez, Diane von Furstenberg, Narciso Rodriguez, Vera Wang, Thakoon, Jason Wu, Grace Tsao-Wu and Laura Kofoid of Laudi Vindi, Marc Jacobs and Tracy Reese. Anna Wintour was also joined by Jim Messina, campaign manager for Obama for America. Anna Wintour and Scarlett Johansson hosted “Runway to Win,” the fundraising event in support of Obama’s re-election campaign.